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2012 Annual Conference on Management Case Studies & Warren McFarlan Case Teaching Workshop Concluded

2012-09-05
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At the Forum of the Annual Conference on Management Case Studies, Professor ZHENG Xiaoming from Tsinghua SEM Human Resources and Organizational Behavior Department, and Deputy Director of the China Business Case Center, gave an inspired lesson on the Haidilao Hot Pot - Strategic Human Resource Case. Professor JIN Yongjun from Tsinghua SEM Economic Law Teaching and Research Group illustrated the development and teaching process of China Dongxiang Group Co., Ltd.: the Red Chips IPO Case. Teachers from different institutions made presentations on various cases including the Thumb Interactive Technology Corporation Case, Neusoft: Puzzles of International Mergers and Acquisitions Cases, Marketing Management Case Teaching Practice and Experience, Conflict and Solution of the Japanese-funded Enterprises in China: Kawamura Electronics (China) Co., Ltd. and discussed relative teaching issues.